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William Hill America Review 2020 – Scam or Legit?

It can be difficult to start doing business with a company, not knowing if it’s a scam or real. In this William Hill review, we’ll be looking at one of the biggest in the betting business. We’ll cover whether William Hill is a fraud or not, how it operates, and some of the William Hill sign up offers available.

William Hill is one of the most trusted and largest betting companies in the world. What started as a home-based UK business, is now a famous brand, known all around the world. However for many it’s just one of the new NJ online casinos. With 86 years’ experience, William Hill USA tries to keep its core values, namely trust and integrity. William Hill has been in the USA since 2012.

William Hill USA is free to sign up to and focuses on the customer and their needs, making responsible gambling a priority. No matter the preference of the user’s choice of betting, the company strives to involve customers in a positive gaming experience. William Hill USA isn’t a scam operator, and it invests in the people and the product, making sure it brings the best experience to customers.

William Hill: Pros & Cons
William Hill: Pros & Cons
  • Helping customers see gambling in the light of a positive culture and to make good long-term decisions on their William Hill betting decisions
  • Operating with integrity and focusing on being transparent in all areas
  • William Hill USA strives to encourage safe and fair gambling opportunities for all customers
  • There are so many options to choose from, e.g. live casino, poker, bingo, etc. that it can be intimidating for some

Bonus Offers

Let’s dive into what it can provide with regards to bonus offers and free bets in our William Hill review.

A bonus offer is usually when a company provides the customers with something extra. As with most providers, it presents specific William Hill sign up offers. Some of these William Hill sign up offers include placing bets using a William Hill promo code.

A William Hill bonus code and William Hill promo code are readily available from this company. These William Hill promo codes and bonus codes change regularly, but you can always find a valuable deal.

William Hill bonus codes are generally used when signing up, but it does offer regular customers freebies and promo codes too.  An example offer for William Hill USA Nevada is GET50, in order to get $50 more when you bet $50 on sports.

Another bonus promo code that can be used at William Hill USA is USBET150, when signing up at William Hill NJ, for sports betting.  This William Hill bonus code and others, like FREE20, make it worthwhile to join this sportsbook.

For all of the above-mentioned offers, terms do apply. All promotions can be viewed on the website. It depends when you sign up which offer you will be able to get. Our William Hill review will take it a step further, so you know everything you need to know about this sportsbook and casino giant. See what you can get with the Harrah’s online casino promo code for a good alternative.

Usability, Look & Feel

Using the website is straightforward, but it is good to know that there is also a William Hill app available.

In order to start betting, you need to join first. You sign up with your personal and contact information. You then create a username and password. Finally, you can choose the deposit limit, from daily, weekly or monthly, as well as choosing the amount.

Focusing again on transparency, it asks for documents to verify that it is indeed you; William Hill scam accounts will be closed, so you can be sure your information is safe and secure.

When entering the website, it displays the different options of betting markets available. From there you can choose Vegas, Live Casino, Casino, even Games, Scratchcards and Bingo. When choosing Vegas at the top, for example, and you scroll down, it shows the Big Drop jackpot, as well as the hourly jackpot being paid out. Under the same heading, there’s a Quick Play link to Roulette, Black Jack and 3 Card Poker. The design reminds you of a real casino. Dark blue with colourful pictures and lights, depending on the gambling or betting you choose.

The loading time of the website is rather fast. It needs to be, as bets are updated continuously due to the ever-changing market environment.


This William Hill review will now take you through the options for payments and how each can be done.

When making a William Hill deposit, you can use your debit or credit card, or make a cash deposit at one of the retail locations. When making a cash deposit at the retail locations, you need a valid ID and William Hill account number.

You can also use a William Hill Prepaid card, where money is loaded on the card. You can then use the card to transfer funds to your sportsbook.

There’s no waiting time while the funds are being loaded. The credit is available immediately. If not, just log out and sign in to your account again.

The minimum amount you can deposit is $20. The limit for your account will be set when your banking information is received.

When using your credit card, fees may be charged by your bank. As the credit card gives a cash advance, they may, therefore, charge a cash advance fee.

When withdrawing your winnings, there’s a minimum amount of $20 and a maximum of $3000 per day. You can make William Hill withdrawals back to your prepaid card, or receive cash at one of the retail locations.

The William Hill USA withdrawal times differ, depending on the method. Paypal and Skrill take around 24 hours, whereas debit card payments can take three to five days, and bank transfers take a bit longer.

Customer Service

William Hill USA Customer Service can be contacted by telephone, or you can send an email. There’s a William Hill USA contact number, 1 (855) 754 -1200, as well as an international contact number.

The live chat is available 24/7, and when phoning, customer service is available from 07:00 – 23:30 (UK Time GMT). When calling, there are no costs involved, as the numbers are toll-free (freephone).

There are different contacting options available, depending on the reason you need help. These include:

  • Online and Telephone betting customers
  • Shop customers
  • Horse racing or Verification
  • Documents

The support that is given by Customer Service is available in 16 languages, to accommodate more customers.

All requests submitted are usually processed within 72 hours. Most of the time, it’s less.

License & Security

The William Hill Casino and Sportsbook are licensed and regulated by the Gambling Commission of Great Britain (Number 000-039225 R-319373-001). That ensures William Hill looks after the interest of the customer and makes sure that all William Hill betting is transparent.  This company has since extended to create William Hill USA.

It is also a registered bookmaker with I.B.A.S. This Independent Betting Adjudication Service (I.B.A.S.) provides help when problems or disputes arise between the customer and gambling operator. This is another reason you can be sure William Hill isn’t a fraud.

To make sure that minors are protected, users of the app or website are reminded that gambling under the age of 18 is an offense. When registering with your details, your date of birth is required. Again it states that only 18 and older are allowed to participate. Documents to prove your identity and age is also required when signing up.

Something that makes this company special is the William Hill Sports Book of the Year Award. The first award was handed out in 1989. It is presented to an author for excellence in sports writing. The prize is a trophy, as well as £30,000 or currency equivalent in the USA.

Rewards & Loyalty Program

When you sign up for a real money account at William Hill Casino, you’re automatically entered in the Loyalty Rewards Program. You earn points for every wager you make.

For every race and sports bet you place, you earn points.

Rewards Club members will receive exclusive offers throughout the year. The more you play, the more you score with points. This is on top of any William Hill sign up offers or bonuses you get for joining.

There are many more rewards when you’re a VIP. These include personal account management, exclusive offers, promotions and rewards, and hospitality to world-class sporting events.

To have access to a VIP Club, you need to be invited. Each invitation is carefully approved by the Responsible Gambling Team.

William Hill Casino


The main software being used for these games comes from Playtech. Others include Blueprint Gaming, IGT, Netent and Evolution Gaming, to name a few.

Game portfolio

There are many games to choose from at William Hill Casino. Most of these are the same games you will find in the Casino, and many can be an excellent option for using William Hill bonus codes. There are Slots, Roulette, Card games, and even Live Dealers.

Some of the most popular slot games are as follows:

  • Retro Rush
  • Premium Roulette
  • Pantry Plunder
  • Age of Gods: Epic Troy
  • Kingdoms Rise: Epic Treasure
  • Fire Blaze Jackpots
  • Premium Black Jack.

All but the last are new. All in all, there are around 50 games to choose from. Want more games? Then read our BetAmerica casino review.

Live Casino

The William Hill Live Casino has different options available. There are six groups of games you can choose from. These include Roulette, Black Jack, Game Shows, Baccarat, Poker, and Exclusive Tables.

In total, there are 24 different Roulette games/ tables. If you want to play BlackJack, there are 50 tables to choose from.

There’s also six different game shows and 11 Baccarat tables. For Poker, there are seven tables where you can buy-in.

Then finally, there are 20 Exclusive Tables.


Each specific game has a different limit per table.

For Roulette, there are 22 roulette tables. Each table’s limit differs. The minimum limit is around $1,160 at the French and European Roulette. The maximum limit is about $29,000 at WH Salle Prive, Vegas Roulette, and Roulette UK.

  • At the Black Jack tables, the minimum limit is about $30, and the maximum limit is $11,600.
  • For the Baccarat, the minimum limit at some of the tables is around $30, and the maximum is $11,600.
  • For the Poker tables, the minimum is around $60, and the maximum that may be bet is $5800.

As you can see, the limit depends on the game being played, and at which table/game it is being played.

Product Conclusion

When looking at the website and all the games on offer, there’s no reason not to try out these William Hill Casino Games. There’s literally a game for anyone.

Either something serious or just for fun, tables or slots, high or low bets, there will be a game that interests you. You just have to choose one and start playing at William Hill for free or with your own funds.

William Hill Sports Betting

Betting Markets

A betting market is when you make a bet on a particular event. There will usually be multiple betting markets for certain events. This is where you predict an event and bet money on it.

William Hill betting shows all the different sports and leagues available across the market, all events, and all the types you can bet on, as well as the stakes and the returns on offer.

Betting markets may also be suspended for several reasons, one being that a certain amount of time has elapsed or it’s an uncompetitive market.

William Hill betting offers a wide variety of markets. See how this compares to what we found in our BetAmerica review. Below are some of the ones available for sports betting, but there are more:

  • American Football
  • Athletics
  • Badminton
  • Baseball
  • Basketball
  • Boxing
  • Cricket
  • Cycling
  • Darts
  • E-sports
  • Football
  • Golf
  • Greyhounds
  • Handball
  • Horse racing
  • Lotteries
  • Poker
  • Politics
  • Snooker
  • Virtual World

Live betting & streaming

Live betting is being able to place a bet while the game is on. Live In-Play are all events that have already started. It shows the match, betting currently ongoing and time still available to place bets. There may be a time delay when accepting a bet.

William Hill offers live betting, or In-Play, as it is called, to its customers. This operator also makes an effort to ensure that all information given is as correct as possible. Once again showing transparency and putting customers first.


When entering the website, you’ll see all the betting markets available. It shows most of the sports available, and the odds you can bet on. William Hill odds can be given as a fraction, Moneyline, or a decimal. Here you’ll also find the William Hill sign up offers.

William Hill focuses on maintaining and delivering excellent operation, which means sustained growth in the sports betting business and better odds for the customers. Check our our Sugarhouse sportsbook review for a good comparison.


As with online sports bookings, there needs to be a limit when making a bet. The limit William Hill puts on betting markets for online sports events is a minimum of $1 and a maximum of $500 000 per bet/payout.

There’s a max payout amount; otherwise, it could financially implicate the company. This is normal and shouldn’t make you feel like William Hill is a scam.

Product Conclusion

When you enter the website, at the top you can see a heading – Betting. When you choose that option, all the available sports will be shown. It shows what’s coming next, which games are already in play, and the most popular options.

When you look at how William Hill goes out of its way to accommodate customers with regards to the different sports available, you can see why many people choose them as their provider. William Hill covers almost all sporting events, from American Football to Wrestling. You can make in-play bets as the event is ongoing.

William Hill is committed to giving as many options of different sport types to the customer as possible, with the best possible outcomes. This William Hill review is excited to share this positive when it comes to sports betting.

Overall Conclusion

After conducting this William Hill review of the website, seeing all the available options for sports betting, reading about the longstanding history of William Hill as being one of the oldest bookmakers in the UK, and keeping in mind the William Hill bonus codes, we say that this is definitely a trustworthy company to do business with.

We know William Hill isn’t a scam, especially after being in this competitive market and thriving since 1934.

William Hill is transparent and to make it an enjoyable experience for customers that sign up. The company set goals to empower customers to make good long-term decisions.

Most importantly, William Hill has high regard for its customers, is committed to making gambling safer, and does business while keeping values and history in mind.

William Hill Review FAQ 

💰 Which payment methods does William Hill accept?

Bookmakers have realized that it is important to provide a variety of different payment options. This allows customers to choose their preferred method instead of having to create an account with a new payment provider. Using your bank card to make payments is a standard option across the board. However, there are many more options; our bookmaker reviews will highlight all of these options at your disposal.

💪 Is William Hill a good bookmaker?

There are certain qualities that set some bookmakers apart from the rest. At, our aim is to outline these qualities and find the best bookmakers for you. Our William Hill review will provide you with an overview of the bookie, and summarize just how good they really are.

🎰 Does William Hill offer online casino services?

In order to be one of the best online operators, it’s important to provide a range of betting products to customers. Nowadays, bookmakers have incorporated sports betting and online gambling services into their platforms. This attracts a wider range of punters. Our reviews will focus on these betting products, outlining the strengths and weaknesses of each.

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